How much capital do I need to open a Turbo Tags franchise?

Most operators are funded between $150K and $400K depending on market size, real estate, and build-out. Full unit-economics figures, item-by-item startup costs, and FDD details are shared during discovery.

What is the franchise fee?

Our initial franchise fee is $30,000 for a single territory. Multi-unit and territory-development packages are available for qualified operators.

What ongoing fees should I expect?

A 6% royalty on gross revenue and a 2% marketing fund contribution. Both are reinvested into platform, training, and brand demand-generation.

Do you offer financing or have lender relationships?

Turbo Tags does not lend directly, but we maintain relationships with SBA-preferred lenders and ROBS providers who are familiar with our model. We'll introduce you to lenders during qualification.

Do I need DMV experience?

No. The majority of our operators have never worked in the DMV space. We teach the transactions; you bring leadership and customer-service instincts.

What does a typical day look like?

A blend of in-store transactions (titles, registration, REAL ID, road tests), staff coaching, light marketing, and community presence. Most operators work front-of-house during launch and shift to leadership over the first 6–12 months.

Now franchising

Own the modern DMV in your market.

Private DMV services are one of America's most underserved retail categories. We're awarding founding territories now — with the brand, playbook, and tech to win.

Start an application Download the franchise guide

The opportunity

Underserved demand. Recession-resistant traffic.

Almost every adult must transact with the DMV multiple times a year. The wait is the same complaint across all 50 states. Almost no national brand exists in the space.

Avg. household DMV trips / yr: 3.4
Customer satisfaction w/ state DMVs: Bottom 25%
National private operators: < 50
Operator payback target: 24 mo.

Why this industry is worth owning Why Turbo Tags wins this category

Proven beyond Fairbanks

Built in Alaska. Pressure-tested across the state.

Turbo Tags & Titles opened in Fairbanks in February 2021 as a state-certified alternative to the Alaska DMV. Within a year we were the local default — adding title and registration runs at vehicle auctions, then road testing in our own insured vehicle, then passports, CDL, TSA PreCheck, TWIC and more.

When REAL ID became urgent, we built a mobile REAL ID service and brought it to 17+ Alaska communities. The City of Dutch Harbor hired us to run DMV services on-site for months. That's when the model proved it could travel — and the franchise playbook was born.

17+ Alaska communities served by mobile REAL ID
Multi-month contract operating DMV services for the City of Dutch Harbor
Repeatable services: titles, registration, REAL ID, road tests, CDL, passports, TSA PreCheck, driver's ed

Investment snapshot

Built to be a real business, not a side hustle.

Headline numbers below. Full item-by-item costs and Year-1/Year-2 projections live on the investment page.

See full investment

Total investment range: $151,000 – $351,000
Liquid capital required: $75,000+
Net worth requirement: $300,000+
Royalty: 6% of gross revenue
Marketing fund: 2% of gross revenue
Franchise term: 10 years (renewable)

Priority markets

Where we're awarding the first wave of territories.

Five states for our initial franchise rollout — chosen for DMV wait times, population growth, and licensing fit. Major metros are prioritized first, but suburban and secondary markets within these states are open too.

Explore territories

Alaska

Anchorage
Wasilla
Juneau
Mat-Su Valley

Texas

Dallas–Fort Worth
Austin
San Antonio
Houston

See Texas opportunity

Florida

Tampa
Orlando
Jacksonville
Miami metro

See Florida opportunity

Arizona

Phoenix
Tucson
Mesa / East Valley

See Arizona opportunity

Nevada

Las Vegas
Henderson
Reno

See Nevada opportunity

How it works

Four pillars. Nine steps. Six to eight months to grand opening.

01
Discovery call
30-minute intro to confirm fit and answer your first questions.
02
Unit economics review
Market data, model assumptions, and FDD overview under NDA.
03
Territory & real estate
Lock your protected territory and start site selection.
04
Train & launch
Operator certification, hiring, build-out, and grand-opening.

See the full 9-step process

Who fits

Who we're looking for.

5+ years managing a team or running a small business
Comfortable with paperwork and process — accuracy matters
Genuinely enjoys customer service and community presence
Liquid capital of $75K+ and access to financing

Featured resources

Free guides for serious operators — sent the moment you request them.

Inquire

Tell us a bit about you.

Discovery packet within one business day. Information stays private.

Common questions

Answered before your discovery call.

How much capital do I need to open a Turbo Tags franchise?: Most operators are funded between $150K and $400K depending on market size, real estate, and build-out. Full unit-economics figures, item-by-item startup costs, and FDD details are shared during discovery.
What is the franchise fee?: Our initial franchise fee is $30,000 for a single territory. Multi-unit and territory-development packages are available for qualified operators.
What ongoing fees should I expect?: A 6% royalty on gross revenue and a 2% marketing fund contribution. Both are reinvested into platform, training, and brand demand-generation.
Do you offer financing or have lender relationships?: Turbo Tags does not lend directly, but we maintain relationships with SBA-preferred lenders and ROBS providers who are familiar with our model. We'll introduce you to lenders during qualification.
Do I need DMV experience?: No. The majority of our operators have never worked in the DMV space. We teach the transactions; you bring leadership and customer-service instincts.
What does a typical day look like?: A blend of in-store transactions (titles, registration, REAL ID, road tests), staff coaching, light marketing, and community presence. Most operators work front-of-house during launch and shift to leadership over the first 6–12 months.

See all franchise FAQs